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Paid media · full-funnel

Scale spend without scaling waste

AI-accelerated testing meets senior media buying. We find what converts, kill what doesn’t, and pour budget into winners — every single week, across Google, Meta & LinkedIn.

★★★★★  Rated 4.9/5 · ₹40Cr+ ad spend managed profitably

4.8×

Average return on ad spend

-38%

Cost per acquisition

₹40Cr+

Ad spend managed profitably

Dynamic content — rewrite per page

Why most paid campaigns quietly burn budget

Ad platforms are engineered to spend your money — not to grow your business. Left on autopilot, campaigns optimise for the metrics that are easy to move: clicks, impressions, cheap conversions that never become customers.

We flip the model. Every account we run is tied back to revenue and pipeline, not vanity dashboards. Rigorous tracking, disciplined testing, and weekly reallocation mean your budget always flows toward what’s actually working — and away from what isn’t.

  • Profit-first measurement — server-side tracking and attribution wired to real revenue, not platform-reported conversions.
  • Structured creative testing that isolates the hooks, offers, and audiences that move CPA.
  • Full-funnel coverage — from cold prospecting to retargeting and retention, no leaks between stages.
  • Weekly reallocation so spend compounds into winners instead of drifting into waste.
Channels we run

One team across every paid channel

We manage the full paid mix in-house — so your funnel is coordinated, not stitched together from five vendors.

Google & Search Ads

Search, Shopping, and Performance Max built around high-intent queries that convert into demos and sales.

Meta Ads (FB & IG)

Creative-led prospecting and retargeting engineered to lower CPA and scale spend without fatigue.

LinkedIn Ads

Precision B2B targeting by role, company, and industry — built for long sales cycles and high LTV.

YouTube & Demand Gen

Video-first campaigns that build demand at the top of funnel and feed your retargeting pools.

Retargeting & RLSA

Sequenced remarketing across channels to recover drop-offs and convert warm audiences on repeat.

Marketplace & App Ads

Amazon, Play Store, and App Store campaigns tuned for ROAS and profitable install-to-revenue.

Our approach

The profit loop that runs at the pace of your business

A tight, repeatable cycle — so learnings compound weekly instead of getting lost in quarterly reviews.

Step 01Audit & Tracking Setup

We audit your accounts and wire up server-side tracking and attribution — so every decision runs on trustworthy revenue data.

Step 02Creative & Offer Testing

Structured tests across hooks, formats, offers, and audiences to isolate exactly what drives profitable conversions.

Step 03Scale What Converts

Winning combinations get budget and headroom; losers get cut fast. Spend compounds into what's proven to pay back.

Step 04Weekly Optimization Sprints

Every week we reallocate budget, refresh creative, and report on profit — not just clicks. No autopilot, ever.

Pace + Precision. That’s the PaceIT way.

Why paceit

Agencies chase clicks.
We chase profit.

Other agencies

Vanity metrics, autopilot spend

  • Report on clicks, impressions & platform-reported conversions
  • Set-and-forget campaigns left on platform automation
  • Monthly check-ins — slow to react to what’s working
  • Junior account managers, templated creative

PaceIT

Revenue-tied. Human-led. AI-accelerated.

  • Reporting tied to revenue, pipeline & true CPA
  • Active management with weekly budget reallocation
  • Weekly sprints, daily monitoring on live spend
  • Senior media buyers + AI-driven creative testing

You get the speed of automation and the judgment of a senior media buyer — on every rupee of spend.

What we optimize

Every lever that moves return on ad spend

Four disciplines, run by one accountable team — no hand-offs, no finger-pointing, no gaps.

Account Structure & Bidding

Clean campaign architecture, smart bidding strategies, and budget pacing that keeps CPA in check as you scale.

Creative & Landing Pages

Ad creative and post-click experiences tested together — because the best media buying can't fix a weak offer.

Audience & Targeting

First-party data, lookalikes, and intent signals to reach buyers who actually convert — not just cheap clicks.

Measurement & Attribution

Server-side tracking, conversion APIs, and clear dashboards that tie spend to revenue you can trust.

Beyond paid media

Performance compounds when every channel pulls together

Paid gets you fast wins. Here’s everything else we run to make that growth durable.

SEO Services
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Compounding organic growth that lowers blended CAC.

Content Writing
Explore →

Conversion copy and content that reads human.

Social Media Marketing
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Channel-native strategy and execution.

WhatsApp & Email Marketing
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Retention and re-engagement that drives revenue.

Website Development
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Fast, conversion-ready sites and landing pages.

Industries we serve

Paid strategies tuned to your industry

We’ve scaled spend profitably in the verticals where auction competition is fiercest.

SaaS

Trial and demo campaigns built for CAC payback, not just sign-up volume.
Paid for SaaS →

E-Commerce

ROAS-driven Shopping, Meta & Performance Max that scales with margin intact.
Paid for E-Commerce →

Real Estate

Geo-targeted lead gen with qualified-lead filtering across projects and cities.
Paid for Real Estate →

B2B

LinkedIn + Search programs built for long cycles and high-value pipeline.
Paid for B2B →

EdTech

High-volume lead gen with cost-per-enrolment discipline and creative velocity.
Paid for EdTech →

Local Services

Local lead gen and call campaigns that fill the calendar in your service area.
Paid for Local Services →

Ready to make spend pay back?

Get a free audit of your ad accounts — we’ll show you exactly where budget is leaking and the fastest path to a profitable ROAS.

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